by Sophie | Jan 29, 2019 | AdWords, Digital Marketing Blog, Digital Marketing News, Digital Strategy, Inbound Marketing, Latest Featured Post
Delivering Exceptional Growth and achieving Outstanding ROI through SEO, Content and Biddable Media As we celebrate almost reaching the end of what seems the longest month of the entire year, we want to take a moment to look back on what Zelst have achieved for our...
by Sophie | Jan 21, 2019 | Content, Digital Strategy, Latest Featured Post, Sophie
Creativity and ideas are the two of the key contributors to valuable and effective content, but what happens when the creative juices run dry and your ideas are few and far between? This blog post takes a look at three ways to refuel your content strategy and...
by Sophie | Jan 9, 2019 | Inbound Marketing, New, SEO, Sophie
We originally wrote this blog post on why quality content is important for SEO back in January 2013 and we are republishing it exactly as it was today. Do you know why? Because after everything that has happened in the intervening 6 years, including the massive Google...
by Sophie | Nov 19, 2018 | Content, Digital Strategy, Inbound Marketing, Latest Featured Post, SEO, Sophie
It’s a common problem many digital marketers face when polishing up a website and making it more accessible to search engines. In fact, “29% of pages have duplicate content” based on a recent study carried out by Raven Tools. Although common, it can be...
by Sophie | Oct 22, 2018 | Content, Digital Marketing Blog, Digital Strategy, SEO, Social Media
What is an infographic? The place where data meets design. An infographic is a powerful communication aid which helps readers digest complex information through an engaging combination of text, images and design. Infographics rely on carefully chosen imagery to...
