by Laura | Aug 11, 2021 | Digital Strategy, Inbound Marketing, Social Media
Instagram is quickly becoming one of the most-used social media platforms for businesses. Whilst the platform used to be solely for sharing photos, a recent announcement that “we’re no longer just a square photo-sharing app” demonstrates their change in focus toward...
by Laura | Aug 9, 2021 | Content, Social Media
The mobile social media platform TikTok has soared in popularity over the last few years. Total UK users are expected to reach 14.8 million individuals in 2022, which is a 200% increase in users from 2019. So, if you aren’t utilising TikTok as part of your social...
by Laura | Jun 24, 2021 | Digital Marketing Blog, Social Media
There’s an abundance of Instagrammable places in Harrogate, a beautiful spa town in North Yorkshire best known for its combination of fashionable bars, charming buildings, and greenery. Our Zelst office is located in the heart of Harrogate, and our team have pulled...
by Laura | May 31, 2021 | Content, Digital Marketing Blog, Sharing, Social Media
Whether you’re creating content for your own business or your clients, continuously coming up with new and fresh content ideas to keep your readers, followers and fans engaging and sharing can be challenging. Crafting a successful content strategy involves the...
by Laura | Jan 14, 2021 | Content, Digital Marketing Blog, Digital Marketing News, Digital Strategy, Latest Featured Post, SEO, Sophie
Whether it’s fashion or content, trends are something we all follow. Keeping up-to-date with a subject matter which is constantly changing and developing is crucial for staying relevant to your audience. Republishing content is a great way to breathe new life...
