by Rebekah Crinean | Mar 3, 2022 | Content
Knowing how to proofread your own writing is vital for any writer. It’s the final stage of the writing process and consists of fixing spelling mistakes, grammatical errors and formatting issues. By taking the time to proofread properly, you’ll ensure that...
by Lauren Whitaker | Feb 2, 2022 | Content, Digital Strategy, Google Updates, Latest Featured Post, SEO
A featured snippet, previously known as position zero on Google, is a piece of information that usually appears at the top of the search engine results page (SERP). The purpose of a Google featured snippet, and other SERP features, is to provide short, relevant...
by Peter | Dec 22, 2021 | Content, Digital Marketing Blog, Digital Marketing News, Google Updates, Latest Featured Post, Lauren, Peter, SEO, Social Media
Back at the end of 2020, my colleague, Lauren, put together her predictions on how things would change in SEO in 2021. So now, at the end of 2021, let’s see how those Predictions for SEO Trends for 2021 Fared….. To recap, Lauren’s 12 SEO predictions for 2021 were as...
by April | Oct 11, 2021 | Black Friday, Content, Digital Marketing Blog, Digital Strategy, Ecommerce, Google Shopping, GoogleAds, PPC, SEO, Social Media
Although originally an American tradition, Black Friday was introduced to Britain by Amazon in 2010. This sales extravaganza soon took the UK by storm, and having realised the enormous potential of this event, the majority of UK businesses now partake in the weekend...
by Ella Knight | Sep 20, 2021 | Content, Social Media
Instagram has over 1 billion active users worldwide and many brand’s want to capitalise on this powerful, free-to-use marketing tool – and they’re quite right to. Your business’ Instagram account is a hub for your company and should reflect your brand’s voice and...
by Rebekah Crinean | Sep 15, 2021 | Content, Digital Marketing Blog, Digital Strategy
The argument of print vs digital content gets more heated every year. Print isn’t dead yet – although it is on an annual decline – and it can still prove to be a profitable source of customers for some industries. However, online content has many advantages over print...