by Peter | Jan 14, 2022 | Digital Marketing News, Digital Strategy, PPC
It’s safe to say that Google Ads currently has the lion’s share of the search engine market, but it doesn’t have to be a case of deciding between Bing Ads vs Google Ads for your business. Despite Google Ads being the dominant platform for paid marketing, it isn’t...
by Rebekah Crinean | Oct 18, 2021 | Digital Marketing Blog, Digital Marketing News, Digital Strategy
Getting fake online reviews for your business can be extremely stressful and frustrating, particularly when you know that the reviewer has never been a client of yours or has never even approached your company. The good news is that each platform has its own policy...
by April | Oct 11, 2021 | Black Friday, Content, Digital Marketing Blog, Digital Strategy, Ecommerce, Google Shopping, GoogleAds, PPC, SEO, Social Media
Although originally an American tradition, Black Friday was introduced to Britain by Amazon in 2010. This sales extravaganza soon took the UK by storm, and having realised the enormous potential of this event, the majority of UK businesses now partake in the weekend...
by Rebekah Crinean | Sep 28, 2021 | Digital Strategy, In House
It’s a battle many businesses contend with when looking for the right digital strategy to improve visibility and sales – doing in-house marketing or outsourcing their marketing to an agency. Choosing between in-house vs agency marketing can be challenging, and there...
by Rebekah Crinean | Sep 15, 2021 | Content, Digital Marketing Blog, Digital Strategy
The argument of print vs digital content gets more heated every year. Print isn’t dead yet – although it is on an annual decline – and it can still prove to be a profitable source of customers for some industries. However, online content has many advantages over print...
by Sophie | Aug 24, 2021 | Digital Marketing Blog, Digital Strategy, PPC, SEO, Social Media
You’ve most likely seen a new music artist growing rapidly on social media, often with an engaging profile that you’d like to replicate and thousands of followers. But what you don’t know is that these artists are following simple steps to maximise their online music...
