by Lauren Whitaker | Sep 2, 2021 | Ecommerce, Google Shopping, GoogleAds, PPC
How to Diagnose Google Shopping Problems Is your digital marketing campaign suffering from Google Shopping Problems? Have you ever thought, ‘Google Shopping doesn’t work for me’? Or are you struggling with Google ads issues? If you are running a Google...
by Charlotte Merrington | Apr 15, 2021 | Digital Marketing Blog, Google Shopping, GoogleAds, PPC
When first discovering the world of digital marketing, particularly PPC, there can be a lot to learn. For people new to the industry and wondering, “what is PPC?” the terminology can get very confusing, and discussions between PPC specialists can often leave you...
by Peter | Feb 4, 2021 | Digital Marketing Blog, Digital Strategy, Ecommerce, Google Analytics, Google Shopping, Google Updates, GoogleAds, Inbound Marketing, Latest Featured Post, New, Peter, PPC, SEO, Social Media
2020 Search Marketing Performance Achieved for Zelst Clients To say that 2020 was a challenging year might be understating it a little. A global pandemic, the virtual closure of whole economies across the planet, furlough, the move to working from home for almost...
by Charlotte Merrington | Dec 8, 2020 | Digital Strategy, Google Shopping, GoogleAds, PPC
Not all digital advertising platforms are equal. Knowing how to utilise different PPC ad platforms to fulfil your marketing objectives will help you maximise the effectiveness of your digital marketing budget. Whether your objective is lead generation, sales or brand...
by Peter | Nov 2, 2020 | Digital Marketing Blog, Digital Strategy, Ecommerce, GoogleAds, Peter, PPC
What We’re Advising Ecommerce Clients to Do This November and December Even before this Saturday’s announcement about the 4-week lockdown starting from Thursday 5th November, we’ve been expecting November ecommerce sales to break all records. The closure of...
by April | Mar 31, 2020 | Content, Digital Marketing Blog, Digital Strategy, GoogleAds, Inbound Marketing, SEO
Blogs are a powerful digital marketing tool: they provide useful content for your audience, build brand awareness, establish your business as authoritative and boost your online visibility. By establishing a thorough and effective blog content strategy, you will be...
