by Peter | Dec 22, 2021 | Content, Digital Marketing Blog, Digital Marketing News, Google Updates, Latest Featured Post, Lauren, Peter, SEO, Social Media
Back at the end of 2020, my colleague, Lauren, put together her predictions on how things would change in SEO in 2021. So now, at the end of 2021, let’s see how those Predictions for SEO Trends for 2021 Fared….. To recap, Lauren’s 12 SEO predictions for 2021 were as...
by Peter | Aug 25, 2021 | Content, Digital Marketing Blog, Digital Marketing News, Google Updates, Peter, SEO
Today Danny Sullivan, Google’s Search Liaison, has posted on the Google Search Central Blog, a piece on the Page Title Update Confirmed by Google, followed up by a Tweet at 1.55am UK (5:55pm PDT 24/8/21). New System for Generating More than HTML Titles Google has...
by Peter | Feb 4, 2021 | Digital Marketing Blog, Digital Strategy, Ecommerce, Google Analytics, Google Shopping, Google Updates, GoogleAds, Inbound Marketing, Latest Featured Post, New, Peter, PPC, SEO, Social Media
2020 Search Marketing Performance Achieved for Zelst Clients To say that 2020 was a challenging year might be understating it a little. A global pandemic, the virtual closure of whole economies across the planet, furlough, the move to working from home for almost...
by Peter | Jan 4, 2021 | Digital Marketing Blog, Ecommerce, Google Analytics, Peter, SEO
Website Migration SEO Checklist There are three Certainties in Life: Death, Taxes and the fact that a poor Site SEO migration is the quickest way to kill your SEO and, potentially, your business. In this SEO Migration Guide, we provide a comprehensive guide...
by Peter | Nov 2, 2020 | Digital Marketing Blog, Digital Strategy, Ecommerce, GoogleAds, Peter, PPC
What We’re Advising Ecommerce Clients to Do This November and December Even before this Saturday’s announcement about the 4-week lockdown starting from Thursday 5th November, we’ve been expecting November ecommerce sales to break all records. The closure of...
by Peter | Oct 27, 2020 | Digital Marketing Blog, Digital Strategy, Peter
How do small companies compete with bigger rivals? It’s a commonly asked question by smaller businesses who are trying to remain competitive in an ever changing market. We discuss how you can use SEO to help level the playing field with your larger, deeper-pocketed...