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There’s an abundance of Instagrammable places in Harrogate, a beautiful spa town in North Yorkshire best known for its combination of fashionable bars, charming buildings, and greenery. Our Zelst office is located in the heart of Harrogate, and our team have pulled together a list of Harrogate’s most Instagrammable spots so you can enjoy some beautiful places and get the gram.

But first…

What Makes Something ‘Instagrammable’?

The factors that many of us consider when choosing places to visit has shifted, and there’s a new kid on the block – whether or not somewhere is Instagrammable.

According to Cambridge Dictionary, if something is Instagrammable it is “attractive or interesting enough to be suitable for photographing and posting on the social media service Instagram”.

And what about some example phrases?

  • “The view from the top is very Instagrammable.”
  • “The pink décor makes this restaurant extremely Instagrammable.”
  • “This is one of the most Instagrammable places in the world.”

Everyone loves an Instagram-worthy backdrop, whether you’re a full-time influencer or not. And we’ve all described something as ‘Instagrammable’, even if we didn’t end up sharing a photo, which highlights the power of Instagram culture.

The Instagram factor is so significant that more and more businesses are designing spaces and creating products that customers want to snap and share with their Instagram network. It’s a genius social media marketing strategy that works.

Top 10 Instagrammable Places in Harrogate

1. La Feria

Wellington House, Coldbath Road, Harrogate

Instagrammable La Feria Harrogate

La Feria brings exotic Spanish tapas-style cuisine to Harrogate. With a beautiful interior and stunning terrace, much of the materials have been sourced from places in Spain to bring an authentic Spanish experience to its diners.

La Feria is flooded with visitors during the summer months, where people can spill onto the terrace and enjoy good food and beverages in a stylish exterior. From huge G&Ts and attractive cocktails to delicious small plates of Spanish tapas, there’s something for everyone to enjoy (and you’ll get some gorgeous photos in the process).

La Feria Instagram

2. The Stray

The Stray, Harrogate

The Stray, Harrogate, in autumn

The Stray encompasses 200 acres of Yorkshire beauty. This grassland is home to huge oak trees, a cherry blossom walk, and beautiful flowers. But, the Stray is more than your average park as it surrounds most of Harrogate town.

Whatever the weather, this beautiful open space is well-loved through every season. Visitors can enjoy the cherry walk in spring, set up for a picnic in summer, and see the beautiful autumnal colours towards the end of the year. With so much natural beauty, it’s safe to say that the Stray is certainly one of Harrogate’s most Instagrammable places.

What’s more, behind the trees that line the Stray you’ll find fashionable restaurants, designer boutiques, and stunning Georgian houses. The Stray is also host to many events throughout the year and has seen the Great Yorkshire Show and Tour de Yorkshire celebrations, to name a few.

3. West Park Hotel

19 West Park, Harrogate

West Park Hotel Harrogate

Left image via The West Park Hotel

West Park hotel is the epitome of Harrogate – the stylish interior emanates a contemporary boutique feel, with luxurious design, furniture, and colours.

West Park opens its doors to socialites, businessmen, families, and locals. Whether you’re looking for light lunch, a luxurious meal, or delicious drinks on an evening, the presentation of everything is Instagram-worthy and their local produce is some of the very best.

Visitors can even experience al fresco dining in the Yorkshire sun whilst looking over the Stray on the other side of the road. The outdoor dining area is a gorgeous space that’s full of greenery, the perfect backdrop for summer dining and capturing memories.

West Park Hotel Instagram

4. Bettys Café

1 Parliament Street, Harrogate

Instagrammable Bettys Harrogate

Left image via Bettys

Bettys Tea room is Harrogate’s most loved and well-known tea room, attracting diners from across the UK and beyond. Bettys is located right in the heart of Harrogate, overlooking the Stray, and its traditional, opulent décor creates an extra special dining experience and an unmissable photo opportunity.

Known for their afternoon tea, Bettys has a range of delicious fancies, traditional sandwiches, and freshly made scones. In fact, it’s one of our favourite lunch spots in Harrogate. Everyone enjoys the classic Yorkshire treats, and the fact that they are super Instagrammable is just a bonus. (Don’t forget to try a Fat Rascal!).

Bettys Instagram

5. The Wild Plum Coffee Shop

34-36 Hookstone Road, Harrogate

The Wild Plum Cafe, Harrogate

This is the definition of a hidden gem. Tucked above a dress shop in one of Harrogate’s more residential areas, The Wild Plum isn’t your regular coffee shop. All of their home-cooked food is exquisitely presented; meals are often adorned with edible flowers and plated on crockery you’ll want to take home.

Take your pick from a delicious range of Harrogate’s own Slingsby’s gin or treat yourself to an original all-day brunch special. This café is a Harrogate Instagram staple, and you won’t be disappointed. 

The Wild Plum Instagram

6. Valley Gardens

Valley Drive, Harrogate

Japanese Gardens within Valley Gardens, Harrogate.

These English Heritage Grade II Listed gardens are beautiful in bloom and surrounded by magical woodland. Valley Gardens boasts the “greatest number of mineral springs than any other place”, and its historic buildings and sun pavilions are always lined with colourful flowers.

Valley Gardens is the perfect place to get into nature and soak up the sun, perfect for an summer morning outing. And it’s obvious that the grounds are well-maintained, making the Valley Gardens Instagrammable from all angles.

7. Doe Bakehouse

4 Bower Street, Harrogate, HG1 5BQ

Colourful donut display at Instagrammable cafe Doe Bakehouse in Harrogate

Quickly becoming a Yorkshire hotspot, Doe Bakehouse is a self-professed ‘Instagram Dream’. You’ll find Doe Bakehouses in York and Harrogate, and both locations are bursting with colour and flair.

Doe Bakehouse are donut connoisseurs. Their donuts taste as good as they look, and you’ll be spoilt for choice with their vegan-friendly options and indulgent creations. You won’t be able to resist snapping a few Instagram photos when you visit Doe, and their eye-catching donut designs only complement the setting.

It’s fair to say Doe Bakehouse has quickly established itself as one of Harrogate’s most Instagrammable spots, so get yourself down there for a lunch time treat and a new post. Win-win.

Doe Bakehouse Instagram

8. RHS Garden Harlow Carr

Crag Lane, off Otley Road, Harrogate

RHS Garden Harlow Carr is brimming with a diverse mix of beautiful greenery and is a tranquil place to visit year-round. Take a stroll around the Queen Mother’s Lake, immerse yourself in the Sub-Tropicana Garden, and explore the Kitchen Garden, just be sure to snap some pretty pictures on the way!

Their summer flower show is a particularly special time to visit. The show is a popular annual event where extravagant, one of a kind floral displays are a sight to behold, offering a unique photo opportunity.

No matter what time of year you choose to visit RHS Garden Harlow Carr, there’s always something beautiful to capture and enjoy.

RHS Garden Harlow Carr Instagram

9. Starling

47 Oxford Street, Harrogate

Instagrammable outdoor wall mural of starlings flying in the sunset in Starling bar-cafe, Harrogate

Image via Starling Instagram

We couldn’t write a list of the most Instagrammable places in Harrogate and forgo Starling – an independent bar-café-kitchen that’s full of character. Their outdoor eating area – the ‘Starling Nest’ – boasts an incredible wall mural and you can enjoy your food and drink under glowing string lights as the sun sets. Perfect.

Whether you’re after a delicious pizza, classic brunch delights, a tasty coffee or a refreshing pint, Starling has it all. Your Instagram followers will be utterly envious of your foodie snaps from Starling – and we definitely wouldn’t blame them!

Starling Instagram

10. Brimham Rocks

Brimham Moor Road, Summerbridge, Harrogate

Brimham rock stacks in the right corner and the beautiful Yorkshire countryside on the left.

Brimham Rocks is a truly impressive natural spectacle. This National Trust site is full of ancient, dramatic rock formations that were formed 100 million years before dinosaurs were on earth. That’s a long time ago.

Visitors are free to climb the rocks and take in the incredible Yorkshire scenery from an excellent vantage point. With such a unique landscape and brilliant views, Brimham Rocks sits firmly on our list of Instagrammable places in Harrogate.

Brimham Rocks Instagram

Instagram has become a great marketing tool for businesses, perfect for attracting customers, raising brand awareness and social selling – and these Harrogate Instagram gems are a great example of this.

Instagram is constantly evolving as a platform that allows brands and followers to get personal. With video features and live stories, Instagram is always developing to become more involved in our lives. And that it has.

If you’re interested in reinvigorating your social media strategy, please don’t hesitate to contact our content specialists. You can also keep up to date with our blog for more Harrogate guides and digital marketing updates.