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8 Ways Web Design and Content Affect Website Bounce Rate

You may be familiar with the term, ‘bounce rate’, but if you’re unsure of the website bounce rate meaning, let’s break it down.

Website Bounce Rate Explained

website bounce rate
Image sourced from Neil Patel.

Reducing Bounce Rate through Web Design

Design and Visibility

reducing bounce rate

Usability and Errors

Navigation
Page Load Time
Decrease Bounce Rate
Decrease Bounce Rate through Content
Use of Calls-to-Action
call to action
Readability
Quality of Content
Relevance and Targeting of Copy