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Achieving Profitable Sales on Black Friday 2020 vs 2019

How we created a 1,330% increase in revenue vs average daily sales, whilst increasing Black Friday Sales by 35.88% for our Health and Beauty client in 2020, compared to Black Friday 2019, after achieving a previous record sales and profitability figure, all through an integrated Search, Content, Social, Email and Paid Campaign.


black friday uplift in revenue vs 2019


average order value increase


more conversions than previous best day ever for sales


increase in revenue on average daily sales

Can you guess which day was Black Friday 2020?

Black Friday Ecommerce data review


Black Friday Shopping Results 2020
Achieving Black Friday profit 2020
Black Friday Sales 2020 vs 2019

The Results

Black Friday 2020 vs Black Friday 2019
BF 2020 vs BF 2019 / BF 2020 vs 2019