Email Marketing

To get your voice heard, it’s vital that your message is carefully crafted to reach, engage and convert the right people.

Done well, email will not only give your sales figures a boost: it can also help you to nurture a more beneficial, personal relationship with your customers.

Zelst are experts at helping you to use Email Marketing to effectively to connect, engage and develop a relationship with your audience. With over two decades of extensive experience, training and expertise, a commercial focus, a proven track record of success and a particular set of skills, Zelst are ideally positoned to be your perfect Email Marketing Partner and deliver the ultimate Email Marketing for your organisation.

CASE STUDY

How to grow a business through a PPC conversion model

How we delivered a Return on Ads Spend (ROAS) of over 11 for our ecommerce client in the wig industry and achieved over 94% annual sales growth through biddable media.

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average organic traffic growth across clients

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average increase in search visibility

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average revenue growth across clients

How does Email Marketing Work?

A targeted email marketing strategy can result in better delivery and open rates, more clicks through to your site and a closer relationship with your subscribers.

We are well versed in the art of writing relevant, articulate and captivating marketing emails with enticing subject lines. We know just where to place links in order to bring more traffic to your site and how to compel readers to take action, whether it’s making an enquiry, downloading your brochure or checking out your seasonal offers.

Following a thorough analysis, we will segment your subscriber list by relevant factors such as gender, location and profession. This will enable us to tailor each email to its intended audience and help them to better identify with your brand.Your email campaigns will be closely monitored to ensure that they reach their full potential. We’ll regularly cleanse your subscriber list and help you handle unsubscribes and bounces (undelivered emails) to maximise efficiency and help you get the most out of your email marketing.

Ultimately, it could be the vital stepping stone in your inbound marketing programme, helping to convert interested parties into buyers and even advocates for your brand.

let's work together

Get in touch today and discuss your plans and objectives with a specialist.