Lauren recently graduated with a BA (Hons) History degree from Lancaster University. Alongside her studies, she served as the Media and Communications Officer for Furness College at Lancaster, where she was responsible for the online presence of and for all social media, campus event promotion and marketing communications for the student leadership team. Lauren has taken her research and analytical skills from her degree, her experience in digital communications and a passion for Search to begin her career as an SEO Specialist with Zelst.
Lauren is responsible for developing and implementing SEO and technical optimisation of client websites. Lauren is able to analyse, manage and optimise SEO campaigns, alongside the performance of keyword, competitor and market analyses for clients to ensure they are appearing in the searches that matter the most to them.
Having grown up in Singapore, Lauren has a taste for travel and would one day like to eat her way across the Asian continent. In her spare time, Lauren enjoys reading, walking in the Lake District and practicing mindfulness.