Hydroblast specialises in high-pressure and ultra high-pressure water jetting systems. They operate a specialist water jetting contract division working across a large spectrum of different pressures ranging from 300 to 3000 bar pressure.
They do not only carry out water jetting services; they also hire and sell water jetting equipment and pumps for their customers to use themselves, providing training if needed. All of their operators are highly experienced and skilled in their work, and each operator possesses their own unique role within the company.
WHAT DO WE DO FOR THEM?
We continually monitor, adjust and actively manage their PPC campaign to maximise their return on your investment.
We promote their bestselling products and key product areas through rigorous google shopping optimisation whilst limiting wasted clicks on products which offer little profit margin.
A targeted SEO campaign which involved extensive on-page optimisation, a category restructure, optimisation of the blog and the creation of an external services site dedicated to keyword rich content.
A content marketing campaign which consists of expert guides, on-page content, blog posts and external content to provide useful information and guidance about high pressure water systems.
A conversion rate optimisation service which consists of carefully researched and targeted messages to appeal to relevant customers and ensure the best possible return on investment.
A social media marketing campaign to promote the latest content and information and provide interaction, education and entertainment to their core customer base.
HOW HAS IT BENEFITTED THEM?
253% increase in traffic in first year.
156% increase in organic traffic.
49% increase in social traffic.
Full order book and company recruiting to meet capacity.
When Gerald came to us last year, website traffic was on its knees and leads were drying up. Since we started our campaign leads have improved dramatically and the company are investing in new capacity to meet demand.
Peter Van Zelst