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SEO Audit

With Google becoming increasingly ruthless in its approach to ranking websites, audits

are vital if you want to maintain a clean bill of health – and a prominent position in the

search engine results.

 

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How does an SEO Audit work? 

A website audit is an inspection of the inner workings of your site, its current issues and its areas for potential. Exactly what this entails depends on your needs, but its backbone is usually formed of a general site health audit covering technical issues such as hosting, server issues, speed and accessibility.

We’ll use industry-tested tools combined with our experience and knowledge to analyse your site and determine the best course of action. We will then collate all our findings in a clear, easy-to-read report, share our observations and consult closely with you to discuss their wider implications.

Carrying out an SEO audit is vital if you want your digital marketing strategy to perform to its full potential. It will give you a better understanding of your site history and background, helping you to learn from your mistakes and replicate your successes.

Google Partners

Zelst are long term Google Partners, specialised in Search Ads, Mobile and Shopping, with highly trained and experienced Google Certified specialists.

Bing Partners

Zelst are long term Bing Ads Partners, with a team of highly trained and experienced, Bing Certified Professionals.

Facebook Business Ads

Zelst’s highly trained and experienced team of certified professionals will ensure your Facebook and Instagram Campaign will deliver results.

YouTube Advertising

With over 1.9 billion monthly active users and an increasing number of people preferring YouTube over Television, reaching your target audience via video advertising has never been more achievable and affordable. Zelst’s highly trained and experienced team of certified professionals will ensure that your YouTube campaigns get results.

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Average increase in conversions for new accounts over last year.

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Average reduction in cost per conversion for new accounts last year.

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Typical return on investment (ROI) achieved for our clients.

Strong Campaign Performance based on Experience and Expertise

Drawing on previous experience, in-depth research and rigorous analysis, we will help you promote your bestselling and/or high-ticket products whilst limiting wasted clicks on items that are not making the most of your spend.

We will optimise your Google merchant feed to ensure you appear in the most relevant results and you are in front of customers likely to convert. We’ll carry out extensive research to gain a better understanding of your target market, and following submission of your product feed, we’ll monitor and develop your presence on an ongoing basis. This will help you ensure that your brand and products are perceived in the best possible light and that any issues are dealt with promptly, before they become costly or harmful to your business.

The Google Shopping results feature a picture of the product, its price and the name of the supplier. For users, this offers a quick and easy way to search for products online, cutting browsing time and facilitating product comparison. For advertisers, the increased relevancy of the listings results in higher click through rates, lower bounce rates, higher rates of conversion, lower cost per click and a better ROI.

If you need assistance with your next Google Shopping campaign, let’s start a conversation.

 

Featured Case Studies

Take a look at some brief examples ofour work. For more detailed NDA covered case studies, please get in touch

Let’s Talk….

Get in touch today to discuss your plans and objectives

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