The Zelst Blog - Online News, Discussion, Debate and Views.

The SEO Revolution: A Brief History of Search Engine Optimisation

As Search Engines have become increasingly important to the way we look for and sort our information, so too has SEO. Read a brief SEO history here.

Does your business need some Zelst adding?

What is Zelst? Have you got it? Discover what your business could do with added Zelst.

What people are searching for on the internet today

Here we take a (sanitised) look at what people are searching for on the internet and review the 50 most popular searches in the last 48 hours and and last 6 months.

Official: Keywords aren’t important in search rankings.

Keywords aren’t important in search rankings! Google announce officially that they don't use the "keywords" meta tag in their web search ranking.

The Real Duplicate Content Penalty – Google reveals the truth about Duplicate Content

Duplicate content issues are something we've been paying a lot of attention to recently with our clients' sites, just as it has been an issue that has flexed many an SEO's mind as of late. Now Google reveals the truth about the Duplicate Content Penalty